ABERDEEN has secured the highest number of sales in Miconex’s gift card scheme in the UK.
Over £270,000 worth of sales were made using the Aberdeen Gift Card in 2021 as part of Miconex’s Town & City Gift Card programme.
Adrian Watson (pictured), chief executive at Aberdeen Inspired, said: “The mix of national and independent brands, sectors including retail, hospitality, accommodation, and services, plus the sheer amount of businesses which accept the card, places it streets ahead of single retailer gift cards and is fundamental to the success of the card with both consumers and employers.”
