Test your might with Irn-Bru


Scotland’s strongest man, Luke Stoltman, paid a visit to Tesco in Cumbernauld last month as part of AG Barr’s ongoing sampling campaign for Irn-Bru Xtra.

The burly highlander invited shoppers to put their strength to the test, powered by samples of Irn-Bru Xtra.

The sampling activity forms part of a £6m marketing investment in Irn-Bru which also includes a new TV commercial.