FOR the third summer running, Robinsons Fruit Shoot is encouraging its young consumers to get out and about and enjoy the weather.
Following up on the previous campaigns, brand owner Britvic has joined with Nickelodeon to launch Fruit Shoot Get Your Skills On, a magazine-style TV show featuring skill tutorials, Guinness World Record attempts, celebrity guests and musical performances. It will air on the channel this month.
An on-pack promotion, to win a playground for a local community, runs until September.