Tag: Seriously Cheddar

Lactalis has ensured that the firm's Scottish cheeses highlight their provenance.

Scottish cheese brands promote provenance

Working with retailers to make the most of the Scottish Food & Drink Fortnight is absolutely critical for its brands from north of the border, say bosses at cheese maker Lactalis UK & Ireland.
Lactalis highlights the importance of provenance on packaging for its cheeses.

Cheddars flying the flag for Scotland

Product provenance is a key purchase driver for Scottish shoppers – and Lactalis UK & Ireland reckon that’s why its Orkney, Galloway and Seriously cheese brands remain popular choices.
A scene from the Seriously Spreadable TV ad campaign being run by Lactalis.

Seriously spreads out with TV campaign

Lactalis UK & Ireland has invested in a new TV campaign for its Seriously Spreadable cheese range and hopes it will help to increase brand awareness for Seriously as a whole.

A serious ad

Lactallis McLelland has launched a summer media campaign that’s set to run until September, in support of its Seriously cheddar brand. The ‘There’s cheddar, then...

Some serious change

Cheese supplier Lactalis McLelland has rebranded its Seriously Cheddar range, rolling out a new look with two clearly defined sub-ranges. New packs of Seriously cheese...