Tag: Extra gum

Ross Ripamonti has discussed the importance of gum options for convenience stores.

Mars Wrigley highlights gum sales opportunity

Mars Wrigley gum brand director Ross Ripamonti has been discussing ways that convenience retailers can drive up sales in the category.
Catching impulse sales means offering a PMP solution, says sweets firm Fini.

Fini pushes PMP solution

Family confectionery business Fini believes its PMP packs are perfect for driving impulse sweets purchases in the convenience channel.
Extra gum poster

Summer ballot could bear fruit

MARS Wrigley is offering consumers the chance to score a year’s supply of their favourite fruity Extra flavour.