Tag: Energy drinks
Reign brings in a Storm from America
Monster Energy Co is set to bring a storm to the UK as the firm launches its Reign Storm, already a popular choice with consumers in the US.
Lucozade Alert unveils new fruity flavour duo
Suntory Beverage & Food has expanded on its Lucozade Alert energy drinks range with two new fruit flavoured additions to its 250ml can range.
Boost Drinks rolls back the pounds
Boost Drinks has reintroduced its £1 price point across its Juic'd range of energy drinks following a rise in demand for the 500ml can format in the market.
Bowl over with fruit energy drinks
AG Barr reckons its fruit flavoured range of energy drinks helps to introduce shoppers to the soft drinks category through its Rubicon Raw and PWR BRU brands.
Energising soft drinks with Red Bull
Red Bull has pushed the massive opportunity that the energy drinks subcategory presents to convenience retailers through its flavoured drinks range.
Red Bull runs home with new multipack
Red Bull is set to drive up the take-home energy drinks mission with consumers with the launch of its new variety four can multipack.
Red Bull drinks Pink in new flavour
Red Bull continues to meet the demand for fresh flavours in the energy drinks category with the roll out of its new The Pink Edition Sugarfree variant.
Bizzi boosts into the market with three flavours
Bizzi energy drinks are making their way to the UK as US entrepreneur Ashley Verna aims to drive up the availability for collagen food and drink products.
Lucozade unveils new major brand overhaul
Suntory Beverage & Food GB&I has unified the Lucozade brand for the first time with its three sub-brands featuring a new TV campaign and pack design.
Energy drinks take centre stage in stores
Bosses for Monster have been providing evidence for something many Scottish convenience retailers will have realised – energy drinks have gone from being niche to mainstream.
Sneak in energy with World of Sweets
Sneak Energy is set to roll out to convenience stores as confectionery giant World of Sweets has acquired exclusive distribution for the energy drink brand.
Monster launches a crisp new flavour
CCEP is out to prove one Bad Apple can make the barrel with its latest launch in the Monster Energy Juiced range, Bad Apple.
Flexibility over energy category pays off, says Boost Drinks
Energy firm Boost Drinks offers insights on ways convenience store retailers can make the most of the category through consumer trends and behaviour.
Red Bull opens on flavour in Winter Edition
Red Bull has some summer love for the launch of its new The Winter Edition with tips on how to signpost the energy drinks range across stores.
Britvic stimulates energy spend
Britvic offers retailers tips on how to effectively drive up sales across the energy category in stores to make the most out of the channel in convenience.
Barr Brus up interest
Barr Soft Drinks looks to boost up some energy drink sales across the convenience channel with the launch of its new PWR BRU range.