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Tag: energy drink

Barr powers up the Bru

Barr Soft Drinks is set to power up the energy drinks category with the launch of the new range of drinks PWR-BRU expanding on its energy range.

Relentless brings a boost with fruity flavour

Coca-Cola Europacific Partners is banking on some fruity sugar free NPD for the summer ahead to drive up energy drinks sales.

Red Bull puts focus on low/no-sugar drinks

Energy drinks giant Red Bull says c-store retailers can feel the benefit with soaring sales if they stock healthier choices.

Juiced the job

Coca-Cola Europacific Partners has grown its Monster Energy drinks line-up with two new flavour variants from the States.

New cranberry, lime and blueberry flavours given £3.5m wings

UK market-leading stimulation energy drink Red Bull is set to spend millions backing the launch of its new Red Bull Editions; three new flavoured...