Tag: Easter
Cadbury kicks off Creme Egg activation
Mondelēz International is encouraging retailers to get inventive with their Cadbury Creme Egg displays this Easter in its new competition.
Ilchester has a cheesy makeover for Easter
Ilchester Cheese is out to expand the indulgent options this Easter season with the launch of its new hot cross bun inspired cheddar cheese block.
Mars Wrigley reveals Easter line-up
Mars Wrigley has unveiled its line-up for the Easter season this year, with returning fan favourites and some new additions from across its range of brands.
Celebrate with Maltesers Easter Cake Bars
Mars Chocolate Drinks and Treats is highlighting its limited-edition Maltesers Easter Cake Bars as a good way for retailers to gain extra sales at present.
It’s time to jump on the gravy train
Easter is an important time of the year for roast dinners, with consumers keen to enjoy a home-cooked meal with their families, according to various analysts.
Lapping up the Lir luxury
There is an increasing demand for luxury Easter eggs for adults, according to Google Trends data, with the search term “Best Easter Eggs 2022” growing by more than 5000% and results showcasing eggs catering for an older audience.
Shelling out on new products
Chocolate maker Ferrero UK says it is introducing new innovations alongside the return of seasonal favourites for Easter to help retailers maximise sales.
Novelty will not wear off
Mars Wrigley is ready for the final push towards Easter, with expanded distribution for some novelty treats and a host of classic shell eggs.
Mondelez ready for spring push
Convenience retailers who get their range right can expect to crack on with strong confectionery sales this Easter, according to Mondelez International.
A facelift for Ferrero packs
Ferrero has revamped its Easter range, rolling out new looks across its brands and introducing more sustainable packaging.
Bunny hunt for Easter
MALTESERS will be appearing on Snapchat as part of a collaboration between Mars Wrigley and the social media app.
Swizzels hops into the Easter market
Confectionery brand brings back its seasonal sharing tub
CONFECTIONERY firm Swizzels has re-launched its Easter Mix tub, filled with household names including Love Hearts, Parma...
Demands of the season
IN retail terms Easter and the other spring occasions aren’t only about chocolate. But special seasonal chocolate treats, sharing bags and gifts can contribute...
Bags of new candy choice
IT’S not only chocolate that enjoys a spring in sales around Easter time.
According to Swizzels, sugar confectionery also sees a boost and it says...
Sweet treats dropping for spring
MARGINS of up to 49% are available from its Easter-themed confectionery according to cash and carry firm Hancocks.
The Happy Easter range of more than...
Aim to sell early and sell often
LAST year 8.3m households bought early for Easter and 80% of shoppers bought again before the big day according to Nestlé Confectionery.
The Smarties and...
