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Heineken UK has highlighted the opportunities presented by Old Mout and Strongbow.

Heineken offers advice on cider category

Cider is big business in the UK, with NIQ data showing the category was worth £1.1billion last year, as it provides an all-year-round opportunity for convenience retailers, says Heineken UK.
A bottle of Goslings Spirited Sea sits on a wooden bannister of a ship with a ship's wheel blurred in the background.

New Goslings Rum docks in the UK

Love Drinks is set to bring an innovative new dark rum to the UK that has been aged whilst travelling at sea with Goslings Spirited Seas.