WKD gears up for massive 30th anniversary year
RTD brand WKD is entering into the new year with a massive investment from parent company SHS Drinks for its 30th anniversary year.
Irn-Bru unveils new design in major revamp
Scottish soft drinks brand Irn-Bru has unveiled a major new brand refresh, inclusive of new pack designs and changed names in the core range.
Diet Coke adds permanent Cherry variant
CCEP has announced that Diet Coke Cherry will become a permanent addition to its line-up from January following a successful limited edition comeback for the variant.
Celsius energy drinks debuts four new fruity flavours
Energy drinks brand Celsius has unveiled four new fruit-flavoured variants set to become its new 'core range' when they hit shelves in 2026.
Stoli introduces ‘Halapeño’ Pepper vodka
Vodka brand Stoli is set to deliver an extra bit of spice to the drinks cabinet with the roll out of its new Stoli Halapeño Pepper spirit.
Walker’s Shortbread unveils travel retail campaign for Christmas
Walker's Shortbread has unveiled its new marketing campaign for the travel retail sector for Christmas this year, with Andy Murray taking centre stage.
Oreo launches limited edition Creme Egg flavour cookies
Biscuit brand Oreo has teamed up with a staple of the Easter season to deliver the new limited edition Oreo Creme Egg biscuits for 2026.
KP Snacks plugs flavour gap with McCoy’s Salted PMP
Savoury snacks giant KP Snacks has introduced its McCoy's Salted crisps to its PMP range, which will hit shelves from 26 January 2026.
Boost Drinks enters flavoured water category
Soft drinks brand Boost has unveiled its latest development with the Boost Water+ range, a selection of functional water drinks with added electrolytes.
Surcare unveils rebrand across its suite of laundry products
Senstive-skincare laundry brand Surcare has unveiled its new rebrand in an effort to encourage more shoppers to consider laundry as part of a skincare routine.
Moth unveils new Cocktail Party Pack
Premium canned cocktails brand Moth has unveiled its first ever multipack format with its new Cocktail Party Pack, ideal for festive gatherings this season.
Cù Bòcan marks 20 years at Tomatin with new whisky
Cù Bòcan has marked 20 years of peated whisky production at Tomatin with its new launch Creation #7, which makes use of unique maturations.
SKE unveils first ever 15,000 puff vape range
Global vape brand SKE has unveiled its first ever device with more than 10,000 puffs with its new SKE BAR 15K range of vapes.
Scotmid scoops up Reindeer Poo treats from Shetland
Shetland delicacies Puffin Poo and its seasonal sister Reindeer Poo have landed in Scotmid stores across the country, driving up further local choice.
Hatozaki Japanese whisky launches Triple Cask Reserve dram
Japanese whisky brand Hatozaki Whisky has expanded on its core range of expressions with its new Triple Cask Reserve featuring a unique finishing technique.
Primula brings back festive Pigs in Blankets flavour
Cheese spread brand Primula has brought back its festive Pigs in Blankets flavour in time for the Christmas season this year.




































