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Home Authors Posts by Callum McDade

Callum McDade

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Pack shots of the 2025 rebrand for BrewDog including Punk IPA, Hazy Jane, Lost Lager and Elvis Juice. The four cans are stacked on a black platform against a black background.

BrewDog unveils complete brand makeover

27 May 2025
Pack shots of Hovis Cheese & Herbs Sub Rolls and Hovis Buttermilk Sub Rolls.

Hovis rises to the lunch demand with new Sub Rolls

27 May 2025
Pack formats of Madrí Excepcional beer's on-pack promotion including a 15 pack format, 10 pack format and four pack format.

Madrí Excepcional launches its first on-pack promotion with All Points East

27 May 2025
Pack shots of Cathedral City Our Mature Cheddar, Davidstow Cornwall Crackler Cheddar and Country Life Salted Butter.

Saputo Dairy products awarded a Royal Warrant

27 May 2025
Packshots of Fisherman's Friend Original Lozenges, Aniseed Lozenges, Cherry Lozenges, Mint Lozenges and Blackcurrant Lozenges.

Fisherman’s Friend aims to keep sales strong as a hay fever...

27 May 2025
Matthew 'Hoggy' Hoggard stands in a garden area in front of a cooking table with food and a chopping board on top of it. There is a a bottle of Andrew Peace Shiraz on the table that has also been poured into a wine glass next to the bottle.

Andrew Peace wine partners with cricket legend Matthew Hoggard

23 May 2025
Pack shots of Cadbury Dairy Milk Iced Latte tablet bars.

Cadbury unveils new Dairy Milk Iced Latte flavour

23 May 2025
Pack shots of Maltesers White.

Maltesers White Chocolate make a comeback

23 May 2025
Pack shots of BrewDog Orange Crush and BrewDog Fruit Burst.

BrewDog taps into fruity demand with exclusive beers

22 May 2025
Bottles of Breezer consisting Zesty Orange, Zingy Lime and Crisp Watermelon all stand on a wooden table with a beach scene in the background behind the bottles.

Bacardi Breezer makes its official comeback

22 May 2025
A can of Vault City Dubai Style Chocolate Pistachio Imperial Pastry Stout stands on a table with a chocolate bar balanced on top of the can, a glass with the stout inside it to the left of the image and bars of Dubai-Style Chocolate piled up to the right of the can.

Vault City brews into Dubai chocolate trend with new stout beer

22 May 2025
Pack shots of Bebeto Freeze Crunchy Blue Raspberry Rings and Bubblegum Bottles.

Bebeto expands on Freeze Dried Candy range

21 May 2025
A range of soft drinks sitting in chillers in a store.

Inflation spikes upwards to 4.1%

21 May 2025
Packshots of Takis Intense Nacho.

Takis unveils new flavour with Intense Nacho

21 May 2025
Images of Smarter Mini and Smarter 6k refillable vape devices.

Republic Tech unveils Smarter vape range with ceramic coils

20 May 2025
Premier RaceTrack Pitstop Bearsden accepting the award for Vaping Retailer of the Year at the Scottish Grocer Awards 2024.

Awards Profile – Vaping Retailer of the Year

20 May 2025
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2026 Scottish Grocer Awards entries are now open!

Hello Kitty Cake Finsbury

KitKat Drive More Sales

https://scottishgrocer.co.uk/wp-content/uploads/2024/12/Alert-250ml-Can-Can-video-V2.mp4