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Home Authors Posts by Callum McDade

Callum McDade

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A woman uses Wilkinson Sword Intuition Eyebrow Shaper whilst pursing her lips in a comical manner in a bathroom.

Wilkinson Sword Intuition campaign focuses on women’s shaving products

29 April 2025
Packs of Wotsits Mac N Cheese variants including Mac N Cheese Really Cheesy flavour, Mac N Cheese Flamin' Hot and Mac N Cheese Sweet & Spicy. The three variants are against a blue background with text at the top reading 'Wot?! The Mac'.

Wotsits expands beyond crisps with new Mac N Cheese meals

29 April 2025
The front of a Lidl store with the discounter's logo on a sign above the glass door entrance.

Lidl eyes up Scottish stores expansion

29 April 2025
Pack shots of Days Lager cans.

Days Lager launches new and improved recipe

29 April 2025
A man stands leaning on a pitchfork in the middle of a green field for the Albert Barlett Royal Jersey Potatoes campaign.

A Royal focus in new Albert Bartlett potato campaign

28 April 2025
Pack shots of Opal Fruits sharing bags.

Opal Fruits back in stores for a limited time

28 April 2025
A bottle of Eden Mill Golf Gin sits on grass with a rock formation in the background.

Eden Mill tees off on new Golf Gin

28 April 2025
A bar of Aero Coconut Sharing is above halved pieces of the chocolate bar that have been stacked on top of each other against a pink background.

Aero Coconut sharing chocolate bar rolls out across retail

25 April 2025
Interior shot of a Hancocks depot displaying massive pallets of confectionery brands.

Hancocks announces next Sweetest Day event

25 April 2025
Pack shots of Tassimo Cadbury Hot Chocolate range including Classic, Orange and Caramel variants.

Tassimo Cadbury range made HFSS compliant

25 April 2025
Pack shots of Easter products including Cadbury Mini Eggs 1kg, Maltesers Bunny, Maltesers Bunny Popcorn flavour, Cadbury Creme Egg and Cadbury White Creme Egg.

Top Easter chocolate in the UK for 2025

24 April 2025
Pack shots of McVitie's Chocolate Digestives with on-pack designs highlighting 100 years of production of the product.

McVitie’s celebrates 100 years of Chocolate Digestives with new prize giveaway

24 April 2025
Pack shots of Kellogg's High Protein Bites.

Kellogg’s offers a protein breakfast with new High Protein Bites

24 April 2025
Community photos featuring members of local areas a representatives from Spar UK are showing in green circles with the 'Nurture our Neighbourhoods' slogan in a bubble to the bottom right of the image.

Spar Community Cashback scheme returns for 2025

24 April 2025
Pack shots of Sparkling Ice Black Raspberry sparkling flavoured water bottles.

Sparkling Ice flavoured water variant relaunches into UK market

24 April 2025
A bottle of Torabhaig Sound of Sleet is balanced on a wooden log with the sea in the background and hills on the landscape.

Torabhaig Skye whisky unveils fourth expression

23 April 2025
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KitKat Drive More Sales

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