InPost streamlines postage with new Send service

Keeping it simple for Mother’s Day this year

A woman in a green jumper is placing a parcel in an InPost branded lockers to be delivered.
Postal services firm InPost aims to streamline and simplify the process of sending packages with its new in-app feature Send.

POSTAL services firm InPost has launched its new parcel delivery solution Send in a bid to simplify the process of sending packages for consumers.

Aiming to put both senders’ packages in their complete control, the new Send service looks to streamline the faff of organising a package, and at a cheaper price says InPost.

All a consumers needs do is download the InPost app and put in the address of where the package is going. The app will then generate a QR code which can then be scanned at InPost lockers or in a store, without the need to print off labels.

The app also informs shoppers of their nearest InPost locker service to help further streamline the process and can fully track the parcel’s progress to offer shoppers some peace of mind.

The new service has rolled out in time for upcoming events such as Mother’s Day and ties in with InPost’s wider campaign ‘Send a Little Love’, which is encouraging consumers to use the postal service for sending gifts to mothers or partners this year.

This comes off the back of recent research from Yonder Data Services which found that some 64% of the public would rather send a gift through the mail than to give it in person – with a further 93% of the public stating they feel positive when they receive a gift in the mail.

And – with 63% of shoppers stating they don’t send gift due to concerns around cost, printing labels and outlet opening times – InPost’s new Send service seems perfectly matched to cater towards these consumers, helping to reduce any anxiety about packages not being delivered in time and helping to save on some cash in the process.

Neil Kushcel, chief executive of InPost UK, said: “Gifting is all about showing love, but too often the hassle of sending a parcel gets in the way. Our research shows that while 64% of Brits would prefer to send a gift rather than give it in person, concerns over high costs, delays and lost or damaged parcels are preventing 63% from doing so.

“The survey also shows that receiving gifts can be just as challenging, with missed deliveries and inconvenient delivery timings contributing to the anxiety consumers feel when being gifted.

“That’s why we’ve launched our new delivery service, Send, which can alleviate these challenges as it puts both senders and receivers of parcels in control for the first time.

“No queues, no labels, no missed deliveries causing gifting anxiety – just a simple, reliable way to ‘Send a Little Love’ whenever it means the most.”