SPAR UK is to increase distribution of its own-label range across its entire UK estate with a new ‘Spotlight’ initiative.
Bringing together over 100 Spar-branded products on one list, Spar UK said the new Spotlight line-up includes great value-for-money sellers from stores across the UK that will fulfil key shopper missions.
The new scheme covers categories including fresh, frozen, grocery, impulse and alcohol.
Jamie Seymour, head of brand at Spar UK, said: “Our Spotlight initiative shines a light on the very core of our Spar brand range – own-label products shoppers expect to find in every store, which deliver on quality, value and margin.”
