Retailers at the ready, Scottish Grocer is pleased to announce an additional category to the Scottish Grocer Awards 2019.
Lucozade Ribena Suntory is teaming up with Scottish Grocer to launch the new Innovation in Impulse category, which will reward retailers who can demonstrate original thinking and retailing excellence in their store.
This winter, LRS and Scottish Grocer will hit the road to look for the store with outstanding merchandising, ranging and the know how to drive impulse sales.
If you think you’ve got what it takes to claim the Innovation in Impulse prize at the Scottish Grocer Awards 2019 gala ceremony — to be held at the Hilton on 7 March — then get your entry in now. If you’ve already entered, you can still put your store forward for the Impulse in Innovation award.
To take part all you have to do is visit our awards page and follow the instructions there. The deadline for entries is 16 November.
Each year, the Scottish Grocer Awards welcomes new winners and familiar faces together with representatives from the biggest brands and suppliers in the sector to celebrate the very best in convenience retailing. But you’ve got to be in it to win it – so get your entries in now. Who knows, maybe you could find yourself walking away with a major prize.
Criteria for the Innovation and Impulse Award in association with Lucozade Ribena Suntory
Innovation
There is more to good impulse retailing than placing products close to the till. We’re looking for a store with fresh ideas: an attention grabbing display or innovative promotional mechanic, a clever loyalty scheme, online outreach, or an engaging approach to seasonal products.
Merchandising
Impulse retailing often takes place over a tight space, so merchandising is key. The range should be both eye-catching and easy to shop, with sales driving SKUs in prime position to keep the tills ringing.
Ranging
Give the people what they want. With square footage at a premium, every SKU should earn its place so we’ll be looking for a retailer with a system for assessing what’s working and what’s not, and who knows when to give something a try and when to drop.
Value
Everyone loves a bargain and we’ll be looking for retailers who know how to effectively implement promotions and deals without sacrificing margin. Two for ones, BOGOF, meal deals — there are plenty of options out there, and we want to see how retailers have used them effectively in their store.
