KERRY Foods is adding two chilling on-pack offers to its line-up in time for Halloween.
Linking up for Thorpe Park’s exclusive Fright Nights annual event, Mattessons Fridge Raiders will be offering families the chance to win a short break at the resort.
Kerry Foods will also be reintroducing Cheestrings Halloween edition, while Yollies will be joining in on the action with exclusive glow-in-the-dark character pods as a way for mums to offer their children a healthy but fun treat.
Alistair Gibbons, brand manager of Mattessons, said: “Halloween is big business for retailers – it’s now firmly the second-biggest party occasion of the year after New Year’s Eve. We wanted to present consumers with on-pack offers that would really resonate with them.”
