TWO new Philadelphia products have been launched – aimed at summer sharing occasions.
Philadelphia Flip & Dip is available in three variants (Sweet Chilli, Mexican Salsa or Caramelised Onion), while Philadelphia Simply Dip has been launched with two: Olives and Herbs.Elena Mallo, marketing manager at Mondelez International, said: “With a host of seasonal sharing occasions such as picnics and barbeques on the horizon, this new innovation provides a great opportunity for retailers to drive sales as we move into the summer months.”
