SMOKERS attempting to quit the habit without professional help are around 60% more likely to report succeeding if they use e-cigarettes than if they use willpower alone or nicotine patches or gum, a large, five-year study of smokers in England by University College London and backed by Cancer Research UK has found.
The findings follow results of a YouGov survey for Action on Smoking and Health that found use of e-cigs soared to more than 2m last year and a third of users were smokers looking to quit (see ‘Vapers grow to over 2m‘).
