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Tag: Peroni

Promotional image for Club Peroni Nastro Azzuro featuring bottles of the beer as well as a Peroni branded glass filled with the beer next to the bottles. There is a mobile phone with the Club Peroni homescreen on it amongst a blue design. There is a QR code as part of the promotional image to invite customers to join the Club.

Peroni launches loyalty programme Club Peroni to support off-trade

Italian lager brand Peroni Nastro Azzurro has launched an innovative loyalty rewards programme for its off-trade customers with Club Peroni.
Pack shot of Peroni Nasto Azzurro 10-pack of cans.

Peroni shakes up segment with new can format

Premium lager brand Peroni Nastro Azzurro has shaken up the segment with its new 330ml 'stubby' can format in a bid to appeal to more young adult shoppers.
Kepak reckons its Rustlers brand can provide students with the meal-deal value they will be seeking.

Tips for driving up sales to university students

Experts from Kepak and Asahi, whos Rustlers and Peroni brands are popular with university students, have provided insights to c-store retailers on how to boost sales from these consumers.

Alcohol free Italy

ITALIAN beer brand Peroni Nastro Azzuro now has something to offer those looking to avoid or reduce alcohol consumption.