Tag: My Store Matters
Category management: Diageo Linktown Local Premier Store
Our SG workSHOP special looks at how Diageo works with independent retailers like Faraz Iqbal of Linktown Local to maximise alcohol sales through the...
Untapped sales
GLOBAL drinks company Diageo has launched the new phase of its My Store Matters programme saying it has identified a ÂŁ455m untapped alcohol sales...