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Tag: Japan Tobacco International

JTI launched its new Ploom X heat not burn device last year to meet demand.

JTI pushes heated tobacco category

The experts from JTI UK have been highlighting some of the firm's alternative nicotine products such as the Ploom X heated tobacco device and Nordic Spirit nicotine pouches.

JTI looks to stay on trend in nicotine for sales success

The experts from Japan Tobacco International have insights to help fire up sales in the heat-not-burn tobacco category as consumers seek affordable options.
The Sterling Rolling Essential five by 50g variant.

JTI improves Sterling Essential Rolling formats

JTI UK says it has listened to consumers to enhance its Sterling Essential Rolling products.
Sarah Connor of JTI

A new role for Connor

SARAH Connor has been appointed to the role of communications director within JTI’s UK division.