Tag: Freixenet

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Fizzing towards ÂŁ100m increase

THE team behind sparkling wine brand Freixenet has unveiled a new category blueprint that it reckons could help retailers unlock more than ÂŁ100m worth...

Cava fans act on impulse

OFFERING chilled sparkling wine can persuade customers to spend more money. That’s the theory from Spanish cava brand Freixenet; MD Damien Clark said: “Picnics...

Fizz fuels the party spirit

SPARKLING wines such as cava and prosecco are affordable treats to be enjoyed throughout the festive season, according to Freixenet. And with Nielsen figures...