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Tuesday, June 22, 2021
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Tag: Beefeater

A peachy new Beefeater SKU

Pernod Ricard has added some fruit flavour to its Beefeater brand with the launch of a new peach and raspberry variant

Facelift for Beefeater

Pernod Ricard has revamped its Beefeater brand with the launch of a new-look pack
Pernod Ricard brands

Premium can be local hero

Gifting is one of the main reasons for spirits purchases in December, with 48% of people purchasing alcohol as a gift last Christmas, according to Pernod Ricard.
Beefeater Gin bottles

Value focus for Beefeater

Pernod Ricard has put value front and centre with its latest Beefeater launch