Olympic diver Tom Daley stands in front of a pool in diving clothing with a Malibu branded tag sticking out the clothes with the text reading 'Don't Drink and Dive'.

Tom Daley dives into responsible drinking campaign with Malibu

Olympic diver Tom Daley has slipped back into a custom pair of swim briefs in a new campaign with Malibu to highlight the dangers of swimming and drinking.
A person holds a pack of GSN Chef's Special frozen chicken meal.

GSN has a Chef’s Special straight from the kitchen

Frozen protein meals brand GSN has launched its own take on the firecracker chicken recipe with the launch of its new Chef's Special protein meal.
Promotional image of KP Snacks' Heritage Campaign featuring pack shots of its brands including Wheat Crunchies, Discos, Nik Naks, Space Raiders and Royster's.

KP Snacks launches ÂŁ45k retailer giveaway

Retailers have the chance to bag one of 90 ÂŁ500 cash prizes in KP Snacks latest giveaway promotion with its Heritage Everyday Value crisps range.
A person holds an Aero Peppermint Sharing Bar against a green background with a green bow on top of the bar.

Aero unwraps the gifting opportunity in new bar

Nestlé Confectionery has added in a breath of minty fresh air to the chocolate gifting opportunity with the launch of Aero Peppermint Gifting Bars.
Promotional image of the digital gaming campaign for Frubes with Engage featuring a phone playing the game.

Frubes gamifies the lunchbox

Yoplait has built on its Frubes Freeze 'Em summer campaign with help from digital agency Engage to create a new online game for the brand to engage consumers.
Pack shot of Lurpak Plant Based.

Lurpak unveils first plant based spread

Leading UK dairy brand Lurpak has entered into the plant-based market for the first time with Lurpak Plant Based, responding to a rising consumer demand.
Promotional image between Mogu Mogu juice and K-Pop band Seventeen.

Mogu Mogu kickstarts partnership with K-Pop stars

Soft drinks brand Mogu Mogu has announced a partnership with K-Pop sensation Seventeen, offering prizes to be won through a major campaign.
Pack shots of Cheerios and Honey Cheerios.

New packs of nutrition in Cheerios makeover

Cereal Partners UK has unveiled the revamped packaging for Cheerios to help highlight the nutritious nature of the cereal found inside.
Promotional image for the launch of Flyers Cherry liquorice straws.

Flyers loads in Cherry to liquorice range

Liquorice confectionery producers Flyers has added a new tangy Cherry flavour to its range, aiming to build on the demand for sour sweet options.
A man is stocking shelves with crisps in a convenience store.

Inflation rises for the first time in a year

Industry members remain positive about the future despite the first increase to overall inflation in over a year as rates rise between June and July.
Pack shots of Fruit-tella Curiosities In the Garden and Out at Night.

Fruit-tella sparks Curiosities with new Jellies sweets

Fruit-tella has expanded on its Curiosities Jellies range with two new variants In the Garden as Out at Night to appeal to families and children.
Promotional image of Coca-Cola Zero Sugar Oreo flavoured drinks.

Coca-Cola and Oreo team up in new limited drink

Coca-Cola and Mondelēz International brand Oreo has announced a new partnership to mark the besties in life with the new Coca-Cola Oreo Zero Sugar drink.
Store front of The Scottish Gantry store in Edinburgh with advertising for The Benriach single malt in the window.

The Scottish Gantry opens flagship shop in Edinburgh

Spirits and wines specialist retain chain The Scottish Gantry has opened a flagship store in Edinburgh, becoming its third outlet in Scotland.
Pack shouts of Sour Punch Bites Pickle Roulette packs.

American Sour Punch candy spins to the UK

Retailers can bring in an extra risky element to the confectionery aisle as World of Sweets launches new Sour Punch Pickle Roulette packs.
A bottle of Thatchers Juicy Cider Juicy Apple is next to a can of Thatchers Cider Juicy Apple with a red apple next to the can against a blue background with a shiny red table underneath.

Thatchers Cider rolls a Juicy launch to retail

Thatchers Juicy Apple Cider is set to make its retail debut as the new launch rolls out to Morrisons stores, with plans for a further roll out in the channel.
Promotional packs of Golden Wonder Transform-A-Snack packs featuring a promotion of Transformers One.

Transformers back on pack for Golden Wonder

Tayto Group has partnered up with Paramount Pictures once again with its Golden Wonder brand to tie in with the new Transformers One animated film.