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Home Authors Posts by Callum McDade

Callum McDade

2140 POSTS 0 COMMENTS
Pack shot of Peroni Nasto Azzurro 10-pack of cans.

Peroni shakes up segment with new can format

3 March 2025
Pack shots of £1.25 PMP packs of Chipsticks, Cheetos Twisted and Frazzles with an on-pack promotion to win tickets for Merlin Entertainment venues.

Win free theme park tickets with PepsiCo

3 March 2025
A bottle of Madrí Excepcional Zero stands on a table with a bowl of olives to the right and a bowl of cheese stuffed tomatoes to the left with a Madrí Excepcional branded glass behind the bottle.

Madrí Excepcional launches Zero alcohol beer

28 February 2025
A hand holds up a tub of Mackie's of Scotland Honeycomb Ice Cream with tubs of Mackie's of Scotland Traditional lining the wall in the background.

Mackie’s reports profits boost after wider UK distribution

28 February 2025
Pack shots of Emmi Caffé Latte Zero coffees.

Emmi coffee rolls out new Latte Zero variant

28 February 2025
Pack shots of multipacks of Shreddies The Frosted One against a dark blue background.

Shreddies The Frosted One packs recalled

28 February 2025
PayPoint till screen displaying the functions and in-store services available to retailers.

PayPoint improves accessibility with new translated guides

27 February 2025
Interior shot of a Hancocks depot displaying massive pallets of confectionery brands.

Hancocks gears up for first Sweetest Day event of 2025

27 February 2025
Pack shots of different format sizes of Takis Blue Heat including 120g, 100g and 55g PMP packs.

Takis rolls out Blue Heat flavour across the UK

27 February 2025
Pack shots of Bear Fruit Splits Mango & Sour Berry and Bear Strawberry YoYos Grab Bag.

Bear shakes up kids’ snacking with Splits launch

27 February 2025
A bottle of Sarti Rosa splashes down in a liquid with two wine glasses next to it fill with the spirit and fruit, with pieces of fruit splashing into the liquid as well.

Sarti Rosa aperitif lands in the UK

27 February 2025
Pack shots of Shaken Udder Raspberry Ripple and Shaken Udder Scoff-the-Lot milkshakes.

Shaken Udder mixes up milkshakes with new flavours

26 February 2025
Pack shots of Mogu Mogu Zero Sugar Summer Berries and Zero Sugar Tropical Delight.

Mogu Mogu taps into soaring demand with new Zero Sugar drinks

26 February 2025
Tobacco sniffer dog Boo sits next to bags filled with illegal cigarettes.

Illegal tobacco seized in the Highlands

26 February 2025
Still image from Quaker Oats 'Deliciously Ugly' 2025 campaign featuring a Quaker Oats branded bowl of porridge with fruit in it with text reading 'Lumpy Bumpy Messy Real'.

Quaker brings porridge back to the table with new campaign

26 February 2025
Pack shots of Onken Kiddos yogurts including Blueberry, Blackberry & Banana and Raspberry & Banana.

Onken builds family appeal with new Kiddos range

26 February 2025
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2026 Scottish Grocer Awards entries are now open!

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KitKat Drive More Sales

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