Sweet expansions from Cadbury to build excitement for the Christmas season
CONFECTIONERY giant Mondelēz International has unwrapped its new festive range for Christmas 2025, debuting a range of seasonal goodies including a new Cadbury Dairy Milk Biscoff Advent Calendar.
Mondelēz has expanded on its Dairy Milk Biscoff range, following on from the collaborative launch in spring, with the introduction of a new Cadbury Dairy Milk Lotus Biscoff Advent Calendar. Helping consumers to count down the days to Christmas, the new Advent Calendar features 12 chunks of Cadbury Dairy Milk chocolate and 12 chunks of Cadbury Dairy Milk chocolate with crunchy Biscoff pieces and Biscoff Spread.
Further to this, Mondelēz has introduced a new 350g tablet bar of Cadbury Dairy Milk Biscoff to provide fans of the new variant an extra indulgent option for under the tree this year.
Following on from the success of the Toblerone Milk Diamond Truffles, the firm has rolled out two new variants to this range with the Toblerone Assorted and Toblerone Golden Caramel Truffles. The Assorted Truffles SKU includes four different variants of Toblerone Truffle including Milk Chocolate, Dark Chocolate, White Chocolate and Golden Caramel.
Alongside this NPD, there is a host of returning seasonal favourites from the Cadbury range including Cadbury Puds and Cadbury Coins for some ideal stocking stuffers, Cadbury Snowy Fingers and Cadbury Festive Animals for some key gifting opportunities for seasonal gatherings in the lead up to Christmas or more indulgent options to share on the day itself such as the 360g Cadbury Mini Snow Balls tablet, Cadbury Dairy Milk Chunk Pouch and the Cadbury Dairy Milk Mixed Chunks Tin.
Mondelēz has also spread out the festive spirit to its Oreo cookies range once again this year with the return of some festive staples including the Oreo Gingerbread variants as well as the Oreo White enrobed cookies as well. Along with these returning favourites, Mondelēz has also introduced the new Oreo Assortments Pouch featuring three different types of Oreo cookies: Golden, Original and Double Creme.
Nicola Partridge, senior brand manager for Christmas at Mondelēz International, said: “With Cadbury being the leading chocolate supplier, we’re in a great position to spruce up retailers’ ranges this winter, with our much-loved seasonal range.
“Our iconic seasonal products allow consumers to tailor their festive snacking to their own requirements. Whether that’s a quick bite while relaxing in front of the TV with our Cadbury Dairy Milk Mini Puds or providing an array of snacks for the whole family with our Cadbury Dairy Milk Mixed Chunks sharing tin, it has to be Cadbury this Christmas.”
