Forecourt operator offers the chance to win car
LEADING fuel brand JET has launched its biggest prize giveaway ever to marks its 70th anniversary year.
The new Pump up to 70 campaign offers consumers the chance to win a new Toyota Yaris Cross Hybrid worth £26,000.
To enter the competition, consumers have to fill their vehicle and stop when their price ends in £0.70. They then need to show an image of the price on the pump display and post it to their Instagram story and tag @JETLocalUK.
Aiming to highlight the new giveaway from the pumps, Phillips 66 – the firm behind JET – has rolled out a new selection of POS materials for forecourt sites to make the most of which includes all the necessary information consumers need to enter into the competition via pump topper frames as well as posters.
Supported by a media campaign as well to draw further attention to the prize, the giveaway is set to run for a total of three weeks and will conclude on 1 December after which, the winner will contacted on Instagram.
Áine Corkey, brand manager for UK marketing at Phillips 66 Limited, said: “I can’t think of a more fitting way to mark 70 years of JET, a driver-first business through-and-through, then to give away a brand new car.
“2024 has been a very special year for JET and the ‘Pump Up To 70’ promotion is our way of saying thank you to our loyal customers and dealers. One JET customers is set for a very good Christmas this year!”
