Mexican inspiration leads to new premium spirit offer
PREMIUM gin brand Brockmans Gin has taken inspiration from Mexico with the launch of its new variant, Brockmans Agave Cut Gin.
Made using the agave spirit from the blue agave plant from Jalisco, Mexico, the new launch from Brockmans aims to take advantage of the growing interest and demand for the tequila spirit.
The new gin also includes natural pink grapefruit and lime as well, making it an ideal substitute for traditional tequila-based cocktails such as the Paloma.
And to illustrate this, the brand has created its own Brockmans Agave Cut Gin Paloma cocktail, for those consumers who look to make the most out of the tequila flavour in the gin category. The recipe for the Paloma can be found at the end of this article.
Appealing to both current tequila drinkers and for those interested in the spirit, the new Brockmans Agave Cut Gin could offer consumers the chance to enter into the emerging spirit for the first time through the more familiar gin spirit.
A spokesperson for Brockmans Gin said: “Brockmans gin, the Properly Improper brand renowned for its daring spirit and distinctive botanical blend, is a gin to be watched.
“We guarantee our innovative Agave Cut liquid is one you haven’t seen before; the traditional British gin cut with the flare of Mexican Agave spirit to create an intoxicating blend of gin botanicals and verdant agave flavours.
“This cutting-edge liquid stands as a testament to the brand’s commitment to innovation, disruption and quality.”
Brockmans Agave Cut Gin Paloma
Ingredients:
50ml Brockmans Agave Cut Gin
12.5ml Lime Juice
25ml Pink Grapefruit Juice
7.5ml Agave Syrup
50ml Pink Grapefruit Soda
Method:
1. Add the non-carbonated ingredients to a shaker, add ice and shake hard for five seconds.
2. Strain into an ice-filled glass and top up with Pink Grapefruit Soda
3. Garnish with a slice of lime.
