RICHMOND sausages are now available in a ready-to-eat format.
Pilgrim’s Food Masters has unveiled a new 63g Meal Deal pack, 90g Grab Bag and 225g Grazing Tray for the brand, priced at RRPs of £1.00, – £0.70 in a meal deal – £1.00 and £2.29 respectively.
The new formats are scheduled for a May launch in the convenience channel.
Support for the launch will include a marketing campaign running across video-on-demand and social media.