Partnership now set to run until at least 2030
MARKS & Spencer and BP have extended their convenience partnership, with a new deal set to run until 2030.
The two brands first paired up in 2005 with the introduction of M&S Food stores at BP retail sites across Great Britain.
Through the partnership, M&S Food is on offer across almost 300 BP-operated sites, with some stores stocking up to 1,300 different M&S products.
BP and M&S announced the extension of their partnership on the back of impressive growth figures for the forecourt stores. BP reported that during lockdown, retail sales were up 20% at BP forecourt stores.
Alex Jensen, senior vice president for mobility and convenience, Europe and Southern Africa, at BP said: “We’re proud to continue to build on nearly two decades of our great partnership with M&S, one of the UK’s leading food retailers.
“Of course, our sites provide advanced fuels, but our customers also want high-quality healthy food options, for now and for later. And they also want increasingly convenient ways to buy that fit in with their busy lifestyles. BP’s partnership with M&S Food has led the way in the UK and we aim to continue to innovate and grow to meet our customers’ needs.
Stuart Machin, M&S chief operating officer and MD of M&S Food, said: “M&S Food is famous for great quality food at fantastic value and over the past 16 years our partnership with BP has given many more customers the opportunity to enjoy our wide range of delicious sandwiches, meal and everyday staples in almost 300 locations across great Britain.
“This extended commitment will enable us to work together to invest in the look and feel of the stores, building on the M&S renewal programme, and our supply chain to maximize availability and reduce food waste.”
