SCOTTISH brewer Tennent’s dug deep over the festive period to support Scottish licensed trade charity The Ben.
Tennent’s donated all profits from online sales on ‘Black Friday’ to support on-trade staff who have fallen on hard times as the Covid-19 pandemic continues to disrupt the hospitality sector.
Linzi Gibson, junior brand manager at Tennent’s said: “Black Friday is traditionally one of the busiest Fridays in the hospitality calendar, but sadly that [was not] the case this year.
“Tennent’s is a long-time patron of The Ben and we know how hard-hit people who have worked in the industry have been with the continued impact from Covid-19.
“We hope that the proceeds from our online store on this day will go some way to providing help for those who need it.”
