ENVIRONMENTALLY concerned water brand One Water plans to introduce cartons, water in cartons, cans and refillable bottles this year in a bid to reduce the impact of one-use plastic bottles.
The firm plans to launch the new formats this spring to sit alongside its existing PET and glass packs currently available to retail.
One Water founder Duncan Goose commented on the new packs: “Our main purpose as a brand is to bring an end to water poverty by investing our profits in clean water projects. In parallel, we want to help consumers make informed decisions about what they buy through offering a range of pack formats and information about the environmental impact of each material.”
