Scooby character range extended

FOLLOWING its success at the Ice Cream Alliance Expo, where its Honeycomb Scooby-Doo ice cream was named best new food product, ice cream manufacturer Beechdean is launching more products featuring the cartoon character this year.


Scooby-Doo ice lollies will initially be available in lemonade and bubble gum flavours with an RRP of 80p and the Scooby-Doo 1L vanilla tub will be launched with an RRP of £1.75.

Beechdean will also be introducing the Noughty Noughty frozen dessert range.

Made with 0% fat and 0% sugar, each 100ml serving contains 35 calories.

A spokesperson said: “The range will respond to consumer demand for guilt-free indulgence and is set to challenge the cluttered frozen yogurt category providing consumers with a playful product offering a first within the frozen category.”