CHILDREN’S soft drink Panda has being relaunched ahead of summer by brand owner Nichols.
The new look’s designed to get what the brand owner calls “pragmatic mums of 4-8 year old children” to think again about the drinks and to try them out.
The firm says the new style more clearly illustrates its healthier positioning – the newly branded 250ml still juice drinks and still flavoured waters contain no added sugar and only natural colours.
The new bottles will be available through wholesalers from next month.
Panda brand manager, Nina Uttley said: “Our research indicated there is a huge affection for Panda among UK mums, but many were not aware that the range contains no added sugar and only natural colours and flavours.”
