Skycig plans new look

SKYCIG, which claims to be the UK’s leading electronic cigarette brand, will become blu eCigs this month. The company has been bought over by Lorillard Inc, owner of the best-selling American brand, blu eCigs.
blu eCigs UKThe British product will now use the same pack design, branding and marketing as the American version. The rebrand will be promoted with a £20m marketing campaign.
The blu eCigs UK range will include rechargeable kits, cartridge refills, disposable e-cigarettes and chargers. The flavours will stay the same: Classic Tobacco, Tobacco Gold, Rich Tobacco, Menthol, Vanilla, Cherry, Cinnamon and NRG.