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Saturday, June 19, 2021
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Tag: smoothies

Rubicon plans a £2m nationwide ad campaign to promote its exotic drinks to the mainstream market as well as ethnic consumers. Sunny D adds raspberry and passion fruit to its orange juices. Weight Watchers joins the tropical flavour trend with watermelon and mango-flavoured drinks.

Juice feels the squeeze

Smoothies buck the downward trend to grow 6.9% in value JUICE, juice drinks and fruit squashes traditionally do well in summer compared to the rest...