Tag: off-trade
Four Loko launches new Pink Melon flavour
Vodka-based RTD brand Four Loko has grown its core range of drinks with the addition of its new Pink Melon flavour, coming in a vibrant pink can.
It’s Wine to Five as Dolly Parton launches new wines in UK
Country superstar Dolly Parton is crossing the Islands in the Stream to bring her Dolly Wines range over from the US to the UK market.
Win a trip to Colorado with new Coors promo
Consumers are in with the chance to bag an epic music experience holiday to Colorado with the new on-pack promotion for Coors lager
Old J Rum rolls out new Coconut variant
Old J Spiced Rum has unveiled a new Coconut flavour after the brand took to social media to find out what its fans were looking for in a new flavour.
Disaronno builds the cocktail opportunity in summer
Cocktails have been in high demand ever since lockdown and Disaronno reckons this can offer retailers a chance for link-up sales and increase basket spend.
Tomatin launches The Sherry Collection trio of malts
Highland distiller Tomatin has unveiled a trio of new single malt expressions in its Sherry Collection, displaying the influence sherry casks have on whisky.
Mirror Margarita makes it clear across Sainsbury’s
RTD cocktail brand Mirror Margarita is set to come to Sainsbury's stores this September, offering drinkers a unique cocktail serve for the home.
Hidden Sea reveals a new look
Premium Australian wine brand Hidden Sea has unveiled a new look across its UK range aiming to highlight its commitment to ocean health.
Made for Drink crisps opens up link sales
Gourmet crisps brand Made for Drink has teamed up with Pernod Ricard's Brancott Estate to deliver a white wine pairing with its new crisp flavours.
Win a Lovely Drop with Guinness
Irish stout brand Guinness is set to give back to retailers and consumers alike with its new Lovely Drops digital platform offering a host of prizes to be won.
Wise Wolf expands with new white wine
Aussie wine brand Wise Wolf has reaffirmed its sustainability commitment with the new launch of its French Sauvignon Blanc white wine.
Wonderland Cocktails shakes up new additions
BrewDog is set to shake up the cocktail category with the addition of five new cocktails for Wonderland Cocktails Co, bringing the range to 10 drinks.
Lonkero to take UK market by storm
Finnish alcoholic RTD brand Lonkero is set to launch in the UK for the first time as the brand aims to offer an alternative to beers and ciders this summer.
GlenAllachie grows Meikle Tòir series with The Turbo
The GlenAllachie Distillers Company has strengthened its Meilke Tòir series of whiskies with the launch of the limited edition The Turbo 2024.
The Gardener Gin from Brad Pitt rolls to UK
Brad Pitt and the Perrin Family have unveiled the latest fruits of their partnership together with the new French Riviera The Gardener Gin release.
Franklin & Sons adapts to changing tastes
As consumers' tastes shift in the spirits market, so too will their desire for the mixers that come with them and Franklin & Sons reckons it can meet this.