Tag: Nigel Paine

Britvic’s new-for-summer kid on the block, J2O Pear Gold, is backed by a big marketing campaign in support of the brand. Low-calorie cola Pepsi Max is growing sales year on year.

Keep it cool keep it seen

Summer boost means it’s even more important to get merchandising bang on says soft drinks giant WHEN it comes to predicting the summer weather in...