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A man dressed like the mascot of Madrí Excepcional stands at a barrel in a street with a bottle of the beer on top of the barrel.

Madrí Excepcional seeks out a new Madrí Man

Pack shots of Madrí Excepcional Limón four packs as well as single cans.

Madrí Excepcional unveils new Limón beer

Pack shot of Madrí Excepcional Zero 440ml can with a four pack.

Madrí Excepcional 0.0% unveils new canned format

Promotional image for Madri Excepcional 2025 summer campaign with two women working on a DJ set whilst dancing, a person holds a Madri pint glass in the foreground with beer inside the glass.

Madrí Excepcional celebrates the Soul of Madrid in new TV campaign

Pack formats of Madrí Excepcional beer's on-pack promotion including a 15 pack format, 10 pack format and four pack format.

Madrí Excepcional launches its first on-pack promotion with All Points East

A bottle of Madrí Excepcional Zero stands on a table with a bowl of olives to the right and a bowl of cheese stuffed tomatoes to the left with a Madrí Excepcional branded glass behind the bottle.

Madrí Excepcional launches Zero alcohol beer