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Tuesday, August 16, 2022
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Tag: Andrex

Quality and price are key

Customers won’t compromise on paper THERE are some categories where consumers are more willing to compromise on quality than others, but household paper does not...

Andrex tastes success

Toilet tissue climbs to top 5 spot in consumer survey TOILET tissue brand Andrex has risen up the ranks of the annual Consumer Superbrands listing...

New soft and strong classic

TOILET tissue brand Andrex has upgraded and renamed its  white tissue as Classic Clean. It says it’s the  brand’s biggest product change in 60 years ...

Paper giant pushes the ‘clean routine’

ANDREX is on a mission to change the way consumers think of toilet tissue, with a new strategy that aims to reposition the category...
Andrex

Leader aims to clean up

THE toilet tissue market is one of the UK’s largest grocery categories, worth over £1bn, and Andrex is the largest brand with a 36%...
Andrex

Paper giant puts the price up front

CLAIMING to account for £6 of every £10 spent in the £94m paper products market within c-stores, Andrex is reporting value growth of 4.6%...