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Home Authors Posts by Callum McDade

Callum McDade

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Pack shots of Happi Easter Eggs with Salted Honeycomb and Cherry & Almond variants.

Get Happi over new plant-based Easter eggs

19 February 2025
A range of chillers inside a store stocked up with meat products with a stand in the middle of the floor with some cupboard essentials on them.

Concerning start to 2025 as inflation hits a 10-month high

19 February 2025
Pack shots of Murhpy's Irish Stout 440ml can four can multipack.

Murphy’s Irish Stout rolls out new multipacks

18 February 2025
A can of Irn-Bru stands against an orange background with golden Irn-Bru Girder design hangs next to it, suspended by a drawing of a crane.

Irn-Bru strikes Gold in new consumer campaign

17 February 2025
Pack shots of Kerrygold Sweet Spreadables including Spreadable with Salted Caramel, Spreadable with Maple Syrup & Cinnamon and Spreadable with Maple Syrup.

Kerrygold sweetens breakfast with new Sweet Spreadables range

17 February 2025
A bottle of Popcorn Kitchen Jelly Beans lies against a red background with a bowl of chocolate covered popcorn and jelly beans to the right of it, with some of the popcorn and sweets spilling out and onto the red background.

Popcorn Kitchen brings a multi-texture snacks treat

17 February 2025
Tom Pook of Hovis, Dennis Williams and Sophi Williams of Premier Broadway Convenience store and actress Elaine C Smith stand on a stage at the Scottish Grocer Awards for the Community Store of the Year award win.

Awards Profile – Community Retailer of the Year

17 February 2025
Pack shots of Rockstar Energy Zero Sugar Peach cans.

Rockstar hits a key sale with new Zero Sugar Peach flavour

14 February 2025
A multipack of KitKat Nescafé Mocha Flavour biscuits sit on a wooden table.

KitKat pairs up with Nescafé for new Mocha flavour

14 February 2025
A pack shot of Reese's Peanut Butter White bar against an orange background.

Spar secures exclusive Reese’s White Peanut Butter bar

14 February 2025
Pack shots of Terry's Chocolate Easter range including Terry's Chocolate Orange Mini Eggs Easter Egg, Terry's Chocolate Orange White Mini Eggs Easter Egg, Terry's Chocolate Orange Easter Egg, Terry's Chocolate Orange Mint Easter Egg and Terry's Chocolate Orange Orange Cream Filled Egg.

Terry’s Chocolate aims to crack open sales with its Easter range

13 February 2025
A bottle of Jameson Triple Triple Chestnut Edition is on a table as a person pours out a measure of the whiskey from a jigger into a glass with ice with a vase filled with flowers on the table and a bowl of strawberries.

Jameson whiskey unveils new tipple in time for St Patrick’s Day

13 February 2025
Pack shots of Arctic Frappe drinks including Caramelised Biscuit and Choc Fudge variants.

Arctic Coffee expands category with new Frappe drinks

13 February 2025
A bottle of Isle of Raasay Cask Strength Third Edition whisky stands next to the packaging for the whisky against a grey background.

Isle of Raasay rolls out third cask strength whisky edition

12 February 2025
A man in a kilt stands against a sunset in the Highlands with a bottle of Ben Bracken whisky in his hand and a glass with the whisky inside in the other.

Lidl pokes fun at Harrison Ford ad following whisky win

12 February 2025
Pack shots of Fanta Apple, Fanta Raspberry and Fanta Tutti Fruit across a range of formats including 330ml cans, 500ml bottles and two litre bottles.

Fanta bubbles up excitement with trio of new flavours

11 February 2025
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2026 Scottish Grocer Awards entries are now open!

Finsbury Popover 6th July-12th July

Hello Kitty Cake Finsbury

KitKat Drive More Sales

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