Building gifting opportunities through nostalgic sweets
TRADITIONAL confectionery manufacturer Stockley’s is set to drive up gifting opportunities with the roll out of its new Heritage Jars.
Aiming to delve further into a sweet past, the new range offers consumers a choice between Sweet Selection, Mint Selection, Toffee Selection and Berries & Cream.
The 450g Jars aim to tap into the rising popularity of nostalgic sweets across the confectionery space and deliver a unique option that Stockley’s reckons will be ideal for gifting opportunities as well as locations popular with tourists. Each Jar comes with an RSP of £9.99.
A spokesperson for Stockley’s said: “Today sweet confectionery’s popularity is once again on the rise on account of the nostalgic memories that these timeless classics stir.
“Stockley’s sweets are made today in much the same time-honoured small batch way they were back in 1918, albeit today’s purpose-built production facilities means more range choice, more innovation twists and the imaginable technical standards.
“Positioned as the perfect sharing gift with friends and family, Stockley’s Heritage jars will target those outlets where statement offerings are king, providing even more reasons to reawaken your appreciation of enduring sweets excellence.”
