Scottish brewer offers free stock in exchange for creative store spaces
CRAFT beer firm BrewDog is offering free stock to retailers through a nationwide competition, Space For Beer.
It is challenging retailers to come up with creative and unexpected store spaces that they are willing to hand over to the brand. Shop bosses are encouraged to think big, or small, with standout spaces that “bring BrewDog front and centre while adding value in-store”.
Those who take part will receive free BrewDog stock in exchange for the spaces they provide, with larger or multiple spaces earning bigger stock allocations.
BrewDog claim the competition will deliver immediate value with zero financial outlay and will unlock high-visibility brand activity to drive consumer awareness straight to participating stockists.
The brewer promises to handle all branding, installation and removal, so retailers enjoy the uplift without the hassle.
Retailers interested in receiving free beer who have space to offer can enter this exclusive competition by filling out this form. The closing date is 11.59pm on 13 February 2026, after which BrewDog will select winners, and a representative will be in touch.
A spokesperson said: “From delivery vans and shutters to fridges, counters, floor vinyls, digital screens or even staff uniforms, any space is fair game. Give space. Get beer.
“The more space offered, the more free BrewDog stock retailers receive – helping to drive footfall and boost your margins.
“Whether you are a small local convenience store or large out of town forecourt, no store is too big or too small – you don’t even have to be a current BrewDog stockist.”
