Insightful launch


RETAIL app Jisp has launched a new insights feature across its services.

Including first-party data dedicated to helping brands, wholesalers and market operators in the retail channel, Jisp reckons its new insights service will allow for easier access to understanding shopper sentiments, attitudes, purchasing habits and how they can grow sales.

Greg Deacon, chief customer officer at Jisp, said: “Leading measurable insights on the who, what, where and when will ensure brands’ money in Jisp Media are well utilised to ensure a return on investment for the brand and benefits to shoppers and retailers.”