TEA purchases don’t have to be ‘something for tonight’, the category can also appeal to those on the hunt for a gift.
That’s the view of premium tea brand the English Tea Shop, which offers a range of health-focused ‘wellness’ teas, with variants including pregnancy teas and a superfood range.
A brand spokesperson said: “There has been higher demand for gifting teas. We’re noticing that assorted gift packs and gifts for special occasions are increasingly popular. One of the draws of gift teas is packaging which has a nice look and feel, making it an ideal gift.”