SURREY based e-cigarette specialist Vapouriz has bolstered its position in the convenience channel by signing agreements with Nisa and Bestway.
The new agreement will see Vapouriz brands available through Nisa’s Direct To Store portal, and Bestway’s van sales and cash and carry divisions.
Vapouriz e-cigarette brands include Double Drip, 50/50, Ohm Baked and Vapouriz Classic.
Ben Mison, head of sales for Vapouriz, commented: “We have always recognised the importance of the convenience channel and are delighted to be working with these two recognised and reputable brands – a perfect match for our products.
“This is a brilliant opportunity for everyone involved. Vapouriz products are now available for even more consumers to enjoy and retailers are able to capitalise on this rapidly expanding category with POR of over 50% on all our products.
“We really understand the role a local store can play in helping their customers understand the benefits of vaping, and with the education and expertise we can provide retailers, help their customers make the switch.”