MEAL deals are a way to attract consumers to the on-the-go breakfast market and placing breakfast bars near to coffee machines will help promote these deals, says 9Bar.
A spokesperson said: “Value continues to be a driver within independents .
“Store locations are capitalising on impulse distress purchasing: till points, queue systems, front of store and snacking on the go; recognising the growing trends of eating occasions merging into snacking such as breakfasts on the go.”
The spokesperson added that the four 9Bar breakfast bars are high in fibre and a source of calcium and protein.