Nuts to extend price-marked range

NEW Cadbury Dairy Milk tablet, Chopped Nut, has been launched with a price-marked pack.

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Chopped Nut is the latest addition to Cadbury’s £1 price-marked range.

The 95g bar is available marked at £1 as well as in a non-marked pack.

A Cadbury spokesperson said: “The new product follows on from the successful launch of Cadbury Dairy Milk Fruit & Nut Chopped in November 2015, which has become the brand’s fastest-selling SKU, behind Cadbury Dairy Milk.”

The spokesperson said the £1 price point has proved popular with consumers and retailers alike, particularly the price-marked packs.

The new bar is available in cases of 17.