ORIENTAL food specialist Amoy is entering the cooking sauce market by launching three Asian recipes under its new Taste of Asia range.
The new range will feature Thai Green Curry, Malaysian Laksa and a Thai Massaman Curry in 300g pouches, all made in Thailand, RRP £1.49.
Brand manager Joel Hughes said: “The flavours represent popular meal choices in the UK and offer consumers the opportunity to recreate their favourite Asian dishes easily and quickly in their own homes. The cooking sauces market has seen a 9.4% value decline year on year and we hope this new range will drive consumers back into the market.
“With each variety made in Thailand we are truly giving the ‘real taste of Asia’ to the consumers.”
