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Pack shots of Penguin Bites Lightly Salted crackers and Penguin Bites Cheese crackers.

McVitie’s moves into savoury snacks with Penguin Bites

Pack shots of Jacob's Cheeselets and Jacob's Crinklys Big consisting of Cheeselets Intensely Cheesy, Intensely Cheese & Onion, Crinklys Big Salt & Vinegar, Crinklys Big Prawn Cocktail and Crinklys Big Cheese & Onion.

Jacob’s grows snacking with Cheeselets and Crinklys Big

Boxes of Pep & Lekker crackers along with the crackers themselves have been scattered across a grey background including the Original Mixed Seed Crackers and Rosemary Mixed Seed Crackers.

Pep & Lekker introduces functional cracker range

Pack shots of Jacob's Mini Cheddars Cheesy Specials Cheese & Red Onion and Cream Cheese, Garlic and Herb.

Jacob’s introduces a Special range for Mini Cheddars

Jacob’s alternative – it’s a cracker